EMBODY
THE IDEA.

1. "Embody" = The power of execution to bring ideas to life AI can generate text and video, but it cannot "embody" anything in the real world. We take ideas into real spaces, implement them with hands-on execution, and elevate them into experiences that move people's hearts.
2. "The Idea" = The human passion that creates something from nothing AI cannot generate the burning initial impulse of "I want to do this!" Human imagination that springs from nothing is the "idea" that serves as the starting point for everything.
Giving body to passion (idea) and embodying unprecedented emotion in the real world — that is the mission of Siro-A.

1. "Embody" = The power of execution to bring ideas to life AI can generate text and video, but it cannot "embody" anything in the real world. We take ideas into real spaces, implement them with hands-on execution, and elevate them into experiences that move people's hearts.
2. "The Idea" = The human passion that creates something from nothing AI cannot generate the burning initial impulse of "I want to do this!" Human imagination that springs from nothing is the "idea" that serves as the starting point for everything.
Giving body to passion (idea) and embodying unprecedented emotion in the real world — that is the mission of Siro-A.

BUSINESS

  • 01Performance

    We deliver performances with a mix of dance, acrobatics, and mime, using projection mapping in corporate events, schools, local and regional programs, weddings, anniversary events, etc. We also have our own original events for foreign tourists and long running events with the slogan, "Let's build a Japanese Broadway."

  • 02Production

    In order to provide what our clients want, we produce original performances, music, and videos including augmented reality (AR). Whatever type of event, our service covers planning, video production, music, website content, and setting up video and audio equipment on the day of performance. We provide support before, during, and after the event.

COMPANY

Company
Siro-a Inc.
Head Office
#101, 3-24-10, Funakoshiminami, Aki-ku, Hiroshima-shi, Hiroshima
Branch
44-1-101, Kamiaiko Jadaihara, Aoba-ku, Sendai-shi, Miyagi
Establishment
April 1, 2019
Founder
Ryosuke Sato

BIOGRAPHY

  • 2002
    Formed among a group of high school friends in Sendai, Japan.
  • 2010
    Shanghai Expo
  • 2011
    Edinburgh Festival Fringe "Spirit of the Fringe 2011" Award
  • 2012
    European Tour
  • 2013
    London, Long-running live performances — 105 shows in 3 months
  • 2014
    London Cabaret Award "Best Circus/Specialty Act"
  • 2015
    NBC America's Got Talent Season 10
  • 2016
    2016 F-1 Gulf Air Bahrain Grand Prix Opening Act
  • 2017
    Iran, The 35th Fajr International Theater Festival
  • 2018
    NHK "69th Kohaku Uta Gassen" — Performance direction for Sexy Zone
  • 2019
    OzAsia Festival, Australia
  • 2020
    Opened branches in Tokyo, Sendai, Hiroshima — started event planning and streaming services
    Tohoku Tour "TECHNO CIRCUS"
    "NUMERIK GAMES FESTIVAL" in Switzerland
    "TECHNO CIRCUS" in Hiroshima
    Men's rhythmic gymnastics event "ONE GYMNASTICS FESTA"
  • 2021
    Sendai Uminomori Aquarium "NIGHT AQUARIUM THEATER SEATOPIA" — Direction, Performance
  • 2022
    Hong Kong LCSD's family entertainment programme "Cheers!"
    Sendai Uminomori Aquarium "NIGHT AQUARIUM THEATER SEATOPIA" — Direction, Performance
  • 2023
    "Kodomo Wonderland" in Niigata
    G7 Hiroshima Summit Event "#HIROSHIMA Mirai Baton"
    "Date Romanesque" at Sendai Ryokusaikan
    Commemorative Summit for the 50th Year of ASEAN-Japan Friendship and Cooperation
    Pokemon Fantastic Live Show "Imagination! Into the Next!!" — Direction
    Sanrio Puroland "Lady Kitty House" — Video Direction
    Sendai Uminomori Aquarium "NIGHT AQUARIUM THEATER SEATOPIA" — Direction, Performance
  • 2024
    SENDAI LUMINACT — Lighting Direction
    Sendai Uminomori Aquarium "NIGHT AQUARIUM THEATER SEATOPIA" — Direction, Performance
    Digital Amusement Park "ASOBI BAAN" at AEON MALL Shinrifu
    Digital Amusement Park "ASOBI BAAN" at AEON MALL Kochi
  • 2025
    Expo 2025 Osaka, Kansai — "Reiwa no Manyo Grand Tea Ceremony" Direction
    Expo 2025 Osaka, Kansai — "Reiwa no Manyo Festival" Performance
    Digital Amusement Park "ASOBI BAAN" at AEON MALL Miyazaki
    YOIAKARI Sendai
    ASUKA III Performing Arts — Direction, Performance
  • 2026
    POKEPARK KANTO "Pika Pika Sparks!" — Direction

AWARD

  • 2011
    Edinburgh Festival Fringe "Spirit of the Fringe" Award
  • 2015
    London Cabaret Award "Best Circus/Specialty Act"
  • 2015
    America's Got Talent Season 10 Golden Buzzer — First Asian winner
  • 2023
    4th Sendai Tourism Business Contest — Grand Prize
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